Mind control (Hebrew: שליטה בנפש, transliterated as shlitah b'nefesh; Spanish: control mental; French: contrôle mental) refers to a process by which a person's thoughts, feelings, or actions are manipulated by an external entity, often with the aim of altering their beliefs, behaviors, or perceptions. This concept is often associated with coercive persuasion, brainwashing, and undue influence, and it can occur in various contexts, including cults, political propaganda, advertising, and even therapeutic settings. The term is also used in science fiction and conspiracy theories, where it may refer to hypothetical technologies or techniques that can directly control a person's mind. While the extent and methods of mind control are debated, its implications raise significant ethical and psychological concerns.