Fulla is a popular Arabic doll and children's brand, often described as the "Muslim Barbie" due to its emphasis on modest Islamic dress and values. The name Fulla translates to "flower" in Arabic (Arabic: فُلَّة). The doll was created by Ahmad Obied, a Palestinian businessman, and was first introduced in 2006. Fulla is designed to reflect Islamic culture and values, with her clothing adhering to modest Islamic dress codes, and her accessories and storylines often incorporating elements of Islamic tradition. The brand has gained significant popularity in the Middle East and among Muslim communities worldwide, offering a range of products including dolls, clothing, books, and animated series. In Turkish, the name is also spelled as Fülle, while in Persian it is written as فولا. The brand's success has led to the creation of various spin-offs and merchandise, further expanding its reach and influence in the global market.